Highlight reel from the first half of January post-launch

Read copy beneath each post. Most images are live links.

Baker Botts reached out about their Texas data center boom session. It’s the last right before reception time at Old Parkland. I helped seat a legendary developer on the panel, alongside myself.

This issue has received about 5 times the recognition — both likes etc. plus 10x the reposts—of the launch and event of the Dallas 500, a flagship publication, where hundreds pile on.

This behind-the-scenes article updated the original feature and its construction; it posted after the official launch of print and digital below.


Digital update to the main spread. Click on image to see more…


This was featured as a top perspective in LinkedIn News for the Meta announcement about nuclear energy expansion. It was ahead of the WSJ too.

Meta kept announcing alongside related work

The New Social Network Theme Resonated, even More…

The LinkedIn Post was featured as a top perspective in its News feed about the big nuclear announcements, a second one of late.


Executive editor Perez selected “The New Energy Barons” and “The Last Great Play” as her 2025 selection. These were part of the November 2025 energy-focused edition. The editorial excellence award noted included “The Resurrection of an Industrial Ghost Town” (April 2024).


Video podcast

The podcast was a marketing warm-up exercise, but helped with “contextual” copy and messaging I would later need.

Next up…